Huffy
I’VE OFTEN FELT THAT THE BICYCLE WAS THE CHILD’S FIRST DECLARATION OF INDEPENDENCE. –HORACE M. HUFFMAN– COVATION GROUP OF COMPANIES •
Covation UK and Covation Netherlands B.V. are subsidiaries of the Covation Group. We are globally known as one of the leading suppliers of Bicycles, Scooters, Battery Rides On’s and Licensed products around the world. • Our United States organization is known as United Wheels. •
UK operation is based in Hertfordshire, UK with our group head office n in Ohio, US, and support offices in China & Hong Kong. We also have a subsidiary in Mexico.
Our EU base will be the Netherlands. •
Our owned factories are part of our group organization. • UK & EU expansion is the group's top priority and significant investment has been made available from the group to support this. • In the US we operate over 1m Sq ft of distribution space and in the EU we have distribution facilities in both the UK and EU. •
Our group sales exceeded $400m in 2020. • 2000 + Employees across the globe Warehouses Manufacturing Operations U.S. HQ Key Sales Offices
Huffy - Vision for the EUUK & EU is a strategic priority for The Covation Group with significant investment planned to support the territory.
The group has a very strong working relationship and a proven track record with Disney in the US and other markets. Using our group's extensive experience in NPD, Marketing, Supply Chain, and Distribution, we can quickly scale up to meet the demand of a growing Bike market in the EU.
A local team to support the Disney license. This team will cover Sales, Marketing, Operations, Finance, Product Development & Supply Chain. UK and EU Offices Utilizing our global factory base, we are well-equipped to supply goods from multiple sources.
A combination of Retailer Direct Sales, D2C Websites, and Distribution. Huffy - Vision for the EU 8 Global Sourcing Global Distribution